Using Memes to Promote Your Business

Using Memes to Promote Your Business

We’ve all seen Facebook ads featuring some of our favorite memes of all time, we’ve seen Condescending Willy Wonka promoting a large amount of businesses, along with quite a few other memes. Grumpy Cat has been used to promote countless businesses as have...
Legal Issues using Music in Advertising

Legal Issues using Music in Advertising

Using music in advertising can complete an advert, getting you to be noticed, remembered and otherwise snag an important role in your chosen field, but wait. Before you go and rip the latest hit song. Stop! Are you legally allowed to use this music? A lot of...
Using GIFs In Advertising On Facebook

Using GIFs In Advertising On Facebook

Use of GIFs in advertising is allowed on Facebook but this is often very deceptive. Many advertisers fall into the trap of using GIFs in their advertisements, it’s very easy and with websites like GIPHY it looks like you can conquer the world. In order to use a GIF...
Fair Use and Advertising

Fair Use and Advertising

A lot of the time we have seen people and companies advertising with images, video and even music that they don’t own the rights to. Whilst many of them get away with it, at Fantasoft, we prefer not to take risks with our clients. For quite some time now, people have...