by Alex O'Neil | May 22, 2020 | Restaurants
A long time ago, when I first began working with restaurants, I worked with a wonderful restaurant owner who taught me one very valuable lesson: It’s the power of using Drink as a Freebie. I had talked with him about raising and lowering prices of certain meals,...
by Alex O'Neil | May 10, 2020 | Marketing
It always astounds me when I see marketing companies paying thousands of pounds into Facebook. They claim to be able to get a great ROI for “Other Companies” yet 1 like on a post (probably from one of their team) for over 50,000 impressions is not great....
by Alex O'Neil | Oct 8, 2019 | SEO
First of all: What is SEO? SEO is Search Engine Optimisation. In layman’s terms, it’s how well your site will show up in search results. SEO takes many different forms, from onsite SEO, wherein someone goes onto your website, sorts out metadata and title...
by Alex O'Neil | Jul 18, 2019 | Local Business, Marketing
Locally Approved is a powerful business directory that excels in providing services and business recommendations within the UK, currently serving Colchester and Tendring. Unlike other directories, Locally Approved has a zero favoritism policy, randomising their search...
by Alex O'Neil | Jul 6, 2019 | Backlinks
A lot of internet marketers throw the term “Backlinks” around. In their most simple form, Backlinks are simply websites that link back to you. The strength of the backlinks that link to your website can differ greatly depending on a number of different variables....